Copywriting Case Study: The Perfect Balance of Breathing New Life and Remaining True To You
Elevate your brand with copy that balances strategy and authenticity. Discover how Loft & Daughter found their voice in this case study!...
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WRITTEN BY HEATHER
Health and Wellness Copywriter
Hey, I'm Heather
Through meaningful copy and content, I help ethical wellness brands and soulful solopreneurs nurture connections and inspire informed purchases.
I can help with:
Website copywriting and audits,
SEO blog content
Email marketing
Press release writing
As a health & wellness copywriter, I....
GET TO KNOW YOU & YOUR AUDIENCE
to embody your brand and attract the right people.
KEEP ON TOP OF INDUSTRY TRENDS
to refine your position in the market and speak to today’s consumers.
USE PROVEN COPYWRITING TECHNIQUES
alongside modern tools and creativity, to inspire the desired action.
STICK TO ETHICAL MARKETING PRINCIPLES
for fact-driven and transparent copy that builds trust.
The result?
Conscious copy that converts
Why your wellness business needs a
wellness copywriter
1.
The health & wellness industry has a bad reputation when it comes to its messaging.
There's diet culture, unbacked claims, sexism, ableism, and the list goes on.
With an awareness of the changing market, I craft copy that rebuilds trust.
2.
Health & wellness copy involves communicating with people on a more intimate level.
We’re talking about bodies, minds, and holistic beings here.
I maintain a sensitive and strategic tone of voice .
3.
Health & wellness consumers are investing in feeling good.
What they read should leave them feeling confident and well-cared for.
It's time to steer wellness away from the gimmicks & fads.
SIGNATURE SERVICE
Copywriting Retainer
Enquire today for continued copy & content
Elevate your business with a holistic copywriting retainer that handles all your copy and content needs, so you can prioritise your wellness, whilst helping others improve theirs..
With a pre-set schedule that works for us both, I'll plan and write all your monthly emails, blog posts, and website copy, measuring and tweaking our strategy over time.
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